Δραστηριότητες | Υπηρεσίες προστιθέμενης αξίας (V.A.S.) | Mobile Marketing | Meditel Morocco 30 jours 30 gagnants
30 jours 30 gagnants
"30jours 30 gagnants" for Meditel Morocco took place in 2009 and was on air for 30 days.
Meditel Morocco desired to endorse into its CRM programs one more mobile marketing campaign targeting to reward customer loyalty.
Newsphone proposed and implemented a promotion of 30 days with a winner everyday! This concept met the needs of Meditel Morocco as its subscribers had the opportunity to take advantage of their mobile usage and win unique prizes! Through a thematic trivia game Meditel subscribers were contesting for cash gift on a daily basis and one car per week! The ATL promotion applied communicated the new concept and arouse great buzz around the campaign.
The brand enhancement was accompanied by great generated revenue.