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Δραστηριότητες | Υπηρεσίες προστιθέμενης αξίας (V.A.S.) | Mobile Marketing | ZAIN Iraq 40 days 40 winners

ZAIN Iraq

40 days 40 winners

"40 days 40 winners" for Zain Iraq run in 2009 for 40 days.

The Challenge
Zain Iraq wanted to repeat the success of WIN ZAIN WITH ZAIN with a new promo with many prizes.
NPH Solution
Newsphone submitted a proposal for a campaign with longer duration 40 days- with more and bigger cash prizes daily and weekly. Bulk, print and radio were the media channel utilized to promote the campaign and attract customers.
Achievements
The great figures of penetration and SMS volume compose the continuation of the success.